Action is one of the fastest growing retail chains in Europe. What started in 1993 with one store in Enkhuizen, the Netherlands, has grown into a chain with more than 2,500 stores in twelve countries. We are proud to have delivered the very first Action store. Since then we have been a regular and trusted partner of this successful retailer. New stores open every week, making efficient and reliable store design essential.
Reliable partner for store fitting
Joosten Shopfitting has been a regular partner of Action for many years. Thanks to our extensive experience and efficient working methods, we can realize a complete store layout – including assembly – within one day. This enables Action to open new stores and remodel existing stores quickly and effectively.

Flexibility in conversions and expansions
In addition to supplying and assembling store racking, we also support Action in renovations and expansions. This can include moving or adding racking to make optimal use of the store space. Our flexible approach ensures that every Action store is optimally equipped for an efficient customer experience.

Sustainability and reuse
We think beyond new construction. In renovations and relocations, we ensure the reuse of existing racking material whenever possible. In this way, we help Action to operate sustainably and avoid unnecessary loss of materials.

Active throughout Europe
Through our long-term cooperation with Action, we have had the opportunity to build stores in the Netherlands, Belgium, Luxembourg, Germany, France, Spain, Austria and Poland. With our expertise and flexible logistics, we support Action in their continued growth in Europe.
Want to know more about our partnership with Action or our store displays? Feel free to contact us!
